The following statement explains our policy regarding the personal
information we collect about you.
What is a Cookie?
Use & Storage of Your Personal Information
Access to Your Personal Information
This policy covers Optimize’s use of personal information
that Optimize collects when you use our web site Optimize.co.uk.
We never, sell, rent or pass any personal information obtained
on the Optimize web site on to anyone else.
From time to time, you will be asked to submit personal information
about yourself (such as name and email address) in order to receive
information or use services on our web site.
By entering your details in the fields requested, you enable Optimize
and its service providers to provide you with the services you select.
Whenever you provide such personal information, we will treat
that information in accordance with this policy. Also, when using
your personal information Optimize will act in accordance with current
legislation and aim to meet current Internet best practice.
2. Visitor Information
During the course of any visit to Optimize.co.uk, the pages you
see, along with a short text file called a cookie, are downloaded
(and probably its user) has visited our web site before. This
is done on a repeat visit by checking to see, and finding, the
left there on the last visit.
Information supplied by cookies can also help us to provide you
with a better online user experience and assist us to analyse the
of visitors to our web site.
3. What is a Cookie?
A cookie is a small amount of data, which often includes an anonymous
unique identifier that is sent to your browser from a web site's
computer and stored on your computer's hard drive. Each web site
can send its own cookie to your browser if your browser's preferences
allow it, but (to protect your privacy) your browser only permits
a web site to access the cookies it has already sent to you,
not the cookies sent to you by other sites.
Many sites do this whenever a user visits their web site in order
to track online traffic flows.
Users have the opportunity to set their computers to accept all
cookies, to notify them when a cookie is issued, or not to receive
cookies at any time. Each browser is different, so check the 'Help'
menu of your browser to learn how to change your cookie preferences.
If you have set your computer to reject cookies you can still browse
Optimize.co.uk anonymously until such time as you wish to register
for Optimize.co.uk services. For further information on cookies please
visit the IAB web site:
use Google Analytics as our web analytics solution. Google Analytics
campaign data. Google Analytics anonymously tracks how visitors
interact with the Optimize web site, including where they came
from, what they did on
a site, and whether they completed any of the site's conversion
goals - such as book a training course.
does Google Analytics work?
5. Use & Storage of Your Personal Information
When you supply any personal information to Optimize.co.uk (eg to
register for a training course) we have legal obligations towards
you in the way we use any information you provide.
We must collect
the information fairly, that is, we must explain how we will
use it (see the notices on particular web pages that let you know
we are requesting the information).
We never, sell, rent
or pass any personal information obtained on the Optimize web
site on to anyone else.
Information you provide to Optimize will only be
used within Optimize and by its agents and service providers. Your
information will be disclosed where we are obliged or permitted by
law. Also, if you post or send offensive, inappropriate or objectionable
content anywhere on or to Optimize.co.uk or otherwise engage in any
disruptive behaviour on Optimize.co.uk, Optimize can use whatever
is available to it about you to stop such behaviour. This may involve
informing relevant third parties such as your employer, Internet
provider and law enforcement agencies about the content and your
We will hold your personal information on our systems for as long
as you use the service you have requested, and remove it in the event
that the purpose has been met. For safety reasons, however, Optimize
may store messaging transcript data (including message content, names,
times and dates) arising from the use of Optimize.co.uk. We will
ensure that all personal information supplied is held securely, in
accordance with the Data Protection Act 1998.
If you are notified on Optimize.co.uk that your information
may be used to allow Optimize to contact you, this means that Optimize
may contact in relation to the service you
have signed up for. For example,
we may need to provide you with more details of our training
courses, provide you with password reminders or notify you
that the particular service has been suspended for maintenance.
6. Access to Your Personal Information
You have the right to request a copy of the personal information
Optimize holds about you and to have any inaccuracies corrected.
(We charge £10 for information requests.) Please address
Data Protection Officer
25 Crescent Road
London SW20 8HA